Store Traffic Website

If you are looking to increase traffic to your online store, you have come to the right place. Within these pages, you will find step by step instructions on how to go about creating a web site designed to bring more traffic to your online store.

If you complete only the first four sections, traffic to your online store should increase a bit.

If you continue on to the marketing module, traffic to your online store should jump significantly in as little as a month.

This information is free

Your only costs will be for those things which are absolutely essential in creating a web site, to wit:

  • A domain name (typically under $10 per year)
  • A web hosting service (typically under $10 per month)

I do recommend a few extras which cost money, but none of them are necessary to build your site and/or follow the instructions I provide.


If you want to be able to follow the instructions provided exactly as written, then be sure to use the host, wordpress theme, and plugins which I recommend.

  • Host: Host Gator
  • Wordpress Theme: Atahualpa 3.2
  • Plugins: See Store Traffic Part 2

Store Traffic Part 1 : Initial Preparation

This module covers the basic things you should do before creating a web site:

  • Deciding upon a good domain name
  • Registering your domain and getting hosting
  • Creating a new email account for your store traffic website

View Initial Preparation Steps

Store Traffic Part 2 : Wordpress Setup for Selling

This module covers how to get wordpress setup in a manner that works well for driving traffic to your online store and covers:

  • Installing and securing Wordpress
  • Selecting and setting up a theme to use for your store traffic site
  • Selecting plugins and setting them up
  • Setting up sidebars

View Setup for Selling Steps

Store Traffic Part 3 : Creating your store traffic website

This module shows how to go about creating your store traffic web site and covers ways to use wordpress to make maintenance quick and easy. Topics covered include:

  • Using and setting up post categories
  • Using tags to automate maintenance
  • Deciding on and setting up category showcases
  • Deciding on and setting up product showcases
  • Building an effective home page
  • Creating basic pages which will help your site rank better
  • Launching your web site

View Creating Your Site Steps

Store Traffic Part 4 : Initial Website Marketing

This module takes you through the initial steps I recommend doing once your site is complete, but before begin actively marketing it and getting it ranked in search engines.

This module covers:

  • Basic information on backlinks and search engine ranking
  • Setting up your email footers
  • Creating Twitter and Plumdrop accounts
  • Submitting your site feed to feed aggregators
  • Submitting your site to internet directories

View Initial Site Marketing Steps

Further Steps : Online Marketing

Once you have completed this section of our site, be sure to check over the Online Marketing module for good information on how to take your online traffic site and leverage it to increase sales and traffic even further.

Online Marketing

Store Traffic Resources

In addition to the above modules, this site contains a resource section containing information about various tools that I use myself for my sites. Many of them do cost money, but any which do are resources that I have picked up myself (or use) and found to be well worth the cost.

Rather than rush out and pick these up, use modules one to four above as well as my Online Marketing module to increase your sales and then consider reinvesting in any of the resources I showcase that you think would help you to increase your sales further.

View PWS Resources

Getting help

If you have troubles with any of the modules on this site, you can either register and ask questions about the section you are having troubles with or use the contact form to ask me questions directly. Either way, I will get back to you as quickly as I can.

Ask a Question

Get Help

Store Traffic Newsletter

If you find the information above useful and would like to receive information on more ways of using a website to drive traffic to your online store, consider joining my newsletter and I’ll email you updates on a monthly or bi-monthly basis.

Subscribe to my newsletter

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